12 creators booked or live for one client, and 29 of 31 photographers approved (94%) for another.
ClientA fintech company, a business software company, a video AI company, a consumer brand, and 10+ other campaigns
My roleSourced, vetted, and shortlisted creators from brief to client approval, and designed and built the scraper behind it.
TimelineSeptember 2025 to now. First scraper built in May 2026, three-platform version shipped in November 2026.
The challenge
Clients expect a shortlist that fits the brief on the first pass. Each brief needed creators checked across three platforms, and paid platform data is often estimated. Checking every profile by hand takes hours per list.
The approach
I turned sourcing into one repeatable method that works for any brief:
- Filter. Run IQfluence with my own Filter Guide, so every search starts from proven settings.
- Verify. Run each profile through my own scraper to confirm real followers, views, and engagement.
- Fit check. Score creators against each client's own rules, such as a 7-point checklist for a trading card game brand or a competitor check for a fintech client.
The solution
I built my own creator scraper and grew it over 30+ versions, ending with IGTTYT Tool, which covers Instagram, TikTok, and YouTube in one list. It runs for free.
The results
| Campaign | Scale | Outcome |
|---|---|---|
| Fintech company | 520+ Instagram accounts and 39 YouTube channels screened | 12 creators booked or live, 6 already live |
| Business software company, photographers | 31 creators presented | 29 approved (94%) |
| Consumer brand US launch | 190-creator gifting list built | 27+ creators accepted the gift and sent shipping addresses |
| Video AI company, robotics brief | Validation framework built for the brief | 7 robotics and AI creators approved |
| Mobile game | 5 pizza skit creators added to the shortlist | 2 picked by the client to budget |
How it works: the mobile game brief
The client asked for a creator like the pizza guy in a reel they shared.
- I identified the creator in the reel and turned the brief into 3 clear requirements: acts out skits, old-fashioned Italian style, and plays with dough on camera.
- I ran a person-like search across Instagram and TikTok, which returned 8 candidates.
- I dropped 2 that do not act skits and verified the top 5 in my own scraper.
- The client picked 2 of them to budget. My top pick scored 98 (A) in my tool.
What it changed
Any brief can be shortlisted with the same method, and every creator reaches the client already verified across three platforms.
A client lead on the creators I sourced for one campaign: they "were perfect" (March 2026).